- AETHER - THESIS / SPECULATIVE DESIGN
Aether is a speculative biophilic design project that reimagines the relationship between people, plants, and the built environment. Developed in response to increasing urbanization and environmental decline, Aether proposes a future in which living systems become integral to everyday life rather than mere decorative additions.
At the center of the project is Aether Green, a service that combines plant biotechnology, environmental data, and user-centered design to improve urban well-being. Through a digital platform, users can scan their living spaces, monitor environmental conditions, and receive personalized recommendations for natural or genetically enhanced plants tailored to their needs. These plants are designed to support air purification, mental wellness, and sustainable living within dense urban environments.
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Aether's visual identity is rooted in the principles of biophilic design, balancing technological innovation with the organic qualities of nature. The brand language was developed to communicate growth, sustainability, and harmony between living systems and the built environment.
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The Aether logo draws inspiration from branching plant structures and natural growth patterns. Its form reflects interconnected ecosystems, reinforcing the project's focus on the relationship between humans, technology, and nature.
Typography
Montserrat was selected as the primary typeface for its clean, contemporary appearance. The geometric structure of the typeface provides clarity and accessibility while complementing the organic forms present throughout the brand.
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How might biotechnology and biophilic design reshape urban living in a future increasingly disconnected from nature?
As cities continue to grow, access to green spaces decreases while concerns surrounding air quality, mental health, and environmental sustainability become more pressing. Research conducted for this project explored the relationship between humans and plants, focusing on the role of vegetation in improving cognitive function, reducing stress, purifying the air, and supporting overall well-being.
The project drew from studies in biophilic design, environmental psychology, plant physiology, and emerging biotechnology. Particular attention was given to the potential of genetically modified plants to address challenges that conventional greenery cannot solve alone. Research examined how engineered plant species could be developed to enhance air purification, adapt to indoor environments, monitor environmental conditions, and contribute to healthier urban ecosystems.
The Aether Plant Shop serves as the primary point of interaction between users and the Aether ecosystem. Designed as a hybrid marketplace, it offers both naturally cultivated plants and genetically enhanced species developed to address specific environmental and wellness needs.
The shop is organized into two distinct collections: NaturPure and GeneMod. NaturPure features carefully selected plant species known for their natural air-purifying properties, resilience, and aesthetic value. GeneMod introduces speculative bioengineered plants designed to perform enhanced functions, including advanced pollutant filtration, environmental monitoring, mood support, and adaptation to challenging indoor conditions.